To help build our brand we partnered with Shaq and the NCAA to bring to life a campaign with tips on How to March Madness complete with a Bleacher Report partnership, dedicated How-To landing page, Final Four activation, creator/social content, and new branding/design for The Home Depot brand.

To help fill the skilled trades gap, we created a campaign to raise awareness of The Home Depot Path to Pro program and connect a new generation with the trades. We launched the campaign during the college football season complete with social hype videos for real tradespeople and a site overhaul which saw over +30% program profiles and ~400K unique site visits.

The Home Depot's love letter to the Doers committed to their work, people, and communities and a reminder of our core values that show everything we do is for them. These real stories from actual customers celebrate the skilled trade industry and help to highlight our Path to Pro initiative.

We created simple, upbeat films to help launch Coca-Cola Energy.

For over 30 years, The Home Depot and its associates have shown up for their communities during times of disaster. This campaign honors the hard work of those associates and communities and includes a short documentary made in partnership with Imagine Entertainment. Over 100 interviews were captured to bring this story to life and it debuted inside The Home Depot- Joplin store that was rebuilt after being leveled by a tornado.

For the holidays we brought to life the idea of doing is a gift that you can share with others. Our Workshops work created significant traffic to stores with +146% registrants (~750k) for holiday workshops over two weeks while our Hispanic creative achieved “Best in Culture” performance from CIIM.

Covid-19 created a unique strain on aluminum can supplies, so we created an ice-cold campaign that focused on crisp, cool Sprite in plastic bottles. Video, Digital, OOH, Radio

We went to Fairbanks, Alaska, to find out if The Big Man himself shops at The Home Depot. This campaign shows the dedication of our associates to any customer, no matter how famous, and the stories, told by real associates, are a unique way to thank them for what they do every single day.

We launched Coca-Cola with Coffee while garnering almost 4 billion earned impressions in the first week. Film, OOH, radio, digital, POS

Women are a driving force in home improvement. From seasoned Pros to DIY newcomers, The Home Depot wants to spotlight the women that are getting things done. In addition to a couple of films and a microsite to share their stories, we partnered with our growing network of women creators and started a hashtag challenge, #DIYLikeHer, that saw over 34M views across 660 videos.

Sometimes home improvement projects can get stuck, but The Home Depot App can help get things moving again. This campaign focuses on all the innovative, award-winning features of our app that doesn't stop.

Most retail apps are made for shopping, but at The Home Depot, our app is made to get you back to doing. This campaign focuses on the innovative features of our app and how they make for the ultimate toolbox in the palm of your hand. We also brought fresh design and animation thinking to brand our app in a bold, graphic approach.

On the 50th PRIDE Month Anniversary, we marked the moment with a beautiful message of love. It debuted on the day the Supreme Court ruled in favor of LGBTQ+ employees being covered under the 1964 Civil Rights Act.

We partnered with Twitch to create ads just for gamers. We turned our ads into a game with buried clues and rewarded those true gamers/fans that followed along. Nothing to see here.

Selects from our 2020 work on the Coke Times Square sign.

We had the opportunity to keep Googlers refreshed in their new headquarters. We were asked to keep the advertising to a minimum so we showcased our portfolio in a new way with the help of our friend Harry, our tiniest employee, and beverage coolers with transparent TV screens for doors. Harry, with the help of motion capture, keeps up with the coolers and gives passersby a nudge to stay refreshed. It's all in a day's work. POS.

We set up fascinating facts about how bugs are smart, then showed how Zevo outsmarts them using nature against them. Bugs are smart, Zevo is way smarter. Film, Digital, Print, Art Direction, Copywriting, Illustration, Animation

Storytelling from within.

A social video to introduce the suite of flavors for the launch of AHA.

We partnered with Six Flags to create an epic Fright Fest spot. Feature film director Ben Wheatley to the rescue.

We partnered with Six Flags to create an epic summer adventure spot for their Go Big thrill park campaign. We had to make sure it felt epic so we worked with feature film director Ben Wheatley.

Use your head to solve problems

Led the creative strategy, story telling, and art direction for the content on the world's first and largest robotic sign. Animation: BUCK

Some fun animation exercises.

Led the creative strategy and art direction for the content on the world's first and largest robotic sign.

Animations here!

We had the opportunity to end Coke's seven week ad hiatus due to Covid-19 with a return to TV during the reopening of NASCAR with a remake of a Spanish-language spot from Argentina.