





























Director: Sam Washington | Partners: Nicole Gess, Briar Waterman, Nate Howe
My Roles: Creative Direction, Art Direction, Design
We made season two of Tips from the Tool Shaq and this time Shaq had some teammates, Sabrina Ionescu and Scotty (Kristofer Hivju), to help bring to life fun tips for March Madness. Complete with Final Four activations, a social mini-series for tips from Sabrina's 3-Pointers, and partnerships with House of Highlights, Bleacher Report, and Overtime. Broadcast | Social | Digital | Experiential | Partnerships